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Home » Venture Lane Studio: An Anti-Large Scale Accelerator Program focused on Go-To-Market (US)

Venture Lane Studio: An Anti-Large Scale Accelerator Program focused on Go-To-Market (US)

Venture Lane Studio Program is now open for applications to help B2B software startups find real traction and repeatable success.

Sponsoring Agency: Venture Lane

Type of Fund: Program

Deadline Available: Available

Deadline Date (mm/dd/yyyy): 07/15/2022

Size of the Fund: Not Available

Venture Lane Studio Program is now open for applications to help B2B software startups find real traction and repeatable success.

They transform early stage B2B software companies with outstanding potential into growth stage ventures through a bespoke 4.5 month program, a proven methodology from experienced entrepreneurs, and a world class support network of peer founders and mentors.

How they do it?

They might be a little old fashioned, but they believe the best indicator of startup success is real progress best shown through real revenue, customers, or trials. In their experience, this is best supported by a well tuned organization and an educated approach to fundraising.

Go-To-Market Success

  • Identify acute customer pain
  • Solidify target market and beachhead
  • Define customer personas and messaging
  • Produce top-of-funnel growth
  • Create repeatable & scalable sales process & materials

Efficient Operating System

  • Recognize priorities according to company stage
  • Implement metric & result driven company operation system
  • Set up the foundation for a scalable organization and team
  • Establish a structure for effective leadership, talent and financial transparency

Fundraising

  • Develop the right fundraising strategy
  • Pinpoint best fit investors
  • Craft a comprehensive and compelling investor narrative

They have created a unique formula to help you.

  • 4-month bespoke program
  • Hybrid program (2×2 weeks of required founder presence)
  • Cohorts of 2-4 companies
  • Focus on Go-To-Market & sales
  • 3 distinct program stages: Basecamp – Climb – Peak
  • Post-onboarding monthly sprints
  • Weekly Priority & Metric check-ins
  • Bespoke program with 1:1 mentoring & workshops
  • Individual matching from pool of 150 mentors & 700 companies
  • Ongoing post-program support through community & events

Eligibility Criteria

  • Founders
    • They are looking for founders that have the drive and resilience to succeed. Aptitude, knowledge, skills and experience are important, but nothing tops integrity, a great attitude, and optimism for solving hard problems and attracting great people.
  • Company
    • Their sole focus is early stage B2B software companies that solve a big and important problem for their customers in a large market. You must be incorporated as a Delaware C-corp.
  • Go-To-Market
    • Ideally you’ve already found your first real/beta customers to prove that your product solves a customer pain. Your experience with clients will help fine-tune the sales process faster and with more accuracy. They focus on products that sell to private markets.
  • Product
    • You built your MVP or product so that customers can test or buy it. They are foremost traction specialists with a focal point of gaining customers – less on building your service or platform.

More information at: https://theventurelane.com/studio/

Eligible Countries:
United States

Business Categories:
Business, Startups

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